Car shoppers could buy or lease a new 2026 Toyota bZ electric crossover SUV for around $30,000 as the Japanese automaker moves aggressively to discount its EV while other automakers are rapidly retreating from the space.
Toyota said in a post on its website that car buyers could get $5,000 customer cash off the purchase price of a brand new bZ, which starts at $34,900. Toyota said it is also offering $7,000 in lease cash for the same vehicle. The offers are valid until March 31.
The deal comes as Toyota has shed years of criticism from environmentalists about its reliance on hybrids instead of fully electric cars with the announcement of four new electric models, including a fully electric Toyota Highlander SUV the company says will be available in 2027.
It also comes as several of Toyota’s main competitors are killing off low-selling EV models left and right.
With that in mind, the USA TODAY Cars team took a look at automaker and car dealer websites and compiled a list of five EV models that currently have great deals.
2025 Kia EV6
Kia is offering $10,000 customer cash for the purchase of a new 2025 EV6. The South Korean automaker is also offering an additional $1,500 cash on select trims. The EV6 starts at $42,900.
2026 Honda Prologue
Honda is offering $8,000 towards a lease, financed purchase, or cash sale price on a new 2026 Prologue EV. The vehicle starts at $47,400.
2025 Volkswagen ID.4
Volkswagen is offering $7,500 toward the purchase or lease of a new 2025 ID.4 EV. The vehicle starts at $45,095.
2026 Hyundai Ioniq 9
Hyundai is currently offering 0% APR for up to 72 months, 0 payments for 90 days and $3,000 low APR bonus cash on a new Hyundai Ioniq EV. The vehicle has an MSRP of $60,555.
2026 Subaru Solterra
Subaru is currently offering a $2,000 customer cash rebate on the 2026 Solterra EV. The vehicle starts at $38,495.
This article originally appeared on USA TODAY: 5 EV deals shoppers can take advantage of as Toyota cuts prices
Reporting by Keith Laing, USA TODAY / USA TODAY
USA TODAY Network via Reuters Connect
